IN THE SPIRIT OF SUMMER : VAL DE VIE MAGAZINE LAUNCH
“The magazine is what brought me to Val de Vie the first time in 2009 and it has since taken on the same evolution as the estate – it perfectly encapsulates the Val de Vie lifestyle,” said Ryk Neethling, Val de Vie Marketing Director and Shareholder, at the reveal of Summer 2017/2018 edition of the magazine, at Life Grand Café in the V & A Waterfront.
Les Aupiais, newly appointed editor of the magazine, has over 30 years of experience in top end glossy and lifestyle magazines, in addition to a high-profile career in television, radio and the field of media relations. “Every title needs a revamp from time to time. The Summer issue of Val de Vie magazine has a sophisticated new look and epitomises the by-line of the publication – ‘a life worth living.’”
‘Summer Spirit’ is the theme for the Summer 2017/2018 edition and features articles on luxury motor vehicles, handcrafted watches, astonishing South African talent, a fashion feature with an equestrian twist and extraordinary travel destinations.
Ryk Neethling remains as editor-in-chief, setting the tone and direction for this prestigious publication.
Val de Vie magazine is a bi-annual publication, distributed through selected Exclusive Books stores, leading hotels, premium airline lounges and on Val de Vie Estate to homeowners and guests attending signature events.
Val de Vie Magazine is an opulent compilation of a lifestyle that is aspirational with Val de Vie at its core, meaning “Valley of Life”, captivating the essence of luxury living. Val de Vie Estate is South Africa’s leading wine and polo estate set in one of the most beautiful areas of the Western Cape, the Paarl-Franschhoek Valley.
The Valley has become synonymous with exceptional food and wine, luxury living and an enviable Mediterranean climate attracting not only high net worth South Africans but a cosmopolitan mix of international residents and visitors. From sophisticated events and fashion features that tell a powerful visual story to dream destinations and more, the magazine is a window into an exciting world of expertise, invention and forward thinking.
The readers of Val de Vie Magazine is LSM 9 – 10 / Age 25 – 70 /Male and female audience