Pearl Valley Emerges As The Jewel Of The Cape Winelands

20 August 2015 – Demand for the recently released developer plots at the exclusive Pearl Valley Golf & Country Estate has soared since the sought-after estate was ranked as the top residential estate in South Africa for 2015 by New World Wealth.

This prestigious accolade is not only testament to Pearl Valley’s first-class facilities, spectacular location and the superior standard of living it offers, but also positions the upmarket estate as a leader in the fast-growing national trend toward secure estate living.

Pearl Valley , set in the heart of the Winelands near Paarl, also substantiated its across-the-board solid year-on-year return on investment recently by achieving the highest single sale price to date when an award-winning home designed by celebrated architect Louis Phillips was sold by Lew Geffen Sotheby’s Realty for R22.5 million.

It’s no surprise then that plots are being snapped up by investors seeking their slice of tranquil country living coupled with security and the convenience of world-class facilities.
Says Gawie Marx, General Manager of Pearl Valley: “With the release of the additional 95 developer plots toward the end of 2014, investors were offered a wide selection as plot sizes ranged from 1.000m² to 1.895m², with very accessible entry level prices of under R1m.”

“The lower price band sold out soon after release as savvy investors were quick to recognise and take advantage of such a sound investment opportunity.”

However, Marx adds that the remaining plots, which range in price from R1.8m to R2.9m and in size from 1.065m² up to 1.895m² , offer a very solid investment with attractive long-term potential and are rapidly being sold to astute investors.

The well positioned opportunities allow buyers the choice between north facing plots overlooking a lake, those with a bird’s-eye view of the pristine 12th fairway or sweeping views of the surrounding mountains.

“In the current phase of our master plan which allows for approximately 740 residences, only 80 stands remain for investors to not only stake their claim in an unparalleled Cape Winelands lifestyle, but also to design their dream home according to their needs and taste.”

Lew Geffen, Chairman of Lew Geffen Sotheby’s International Realty, says: “A clear indication of the investment stability of secure estate living is the fact that 47% of owners at Pearl Valley fall within the ‘mature’ category, closely followed by 40% in the younger ‘middle-aged’ category.”

“That said, there has been a notable growth in demand among younger buyers for freehold stands which enable them to build their dream homes in a secure environment where they can settle down and raise their children.”

Says Geffen: “Although there is significant interest from foreign investors, particularly the swallows looking to escape the European winter, the strongest interest is from South African buyers moving to the Western Cape, those investing in second homes and Capetonians looking to move out of the city.”

Citing recent research from New World Wealth, Geffen says that their latest results have identified a new trend among South Africa’s super-wealthy.

“Although more than 60% of South Africa’s millionaires live in Johannesburg, when the super-rich invest in their second homes, four of the top five towns of choice are in the Western Cape.”

Geffen adds: “The New World Wealth findings also reveal a shift in property choice, with more and more affluent investors now opting for secure living when away from home and, instead of purchasing sprawling beach houses, many investors are now buying their second homes within one of South Africa’s many estates, with one of the most popular areas being the Cape Winelands.”

Marx attributes Peal Valley’s prestigious award and popularity with investors to several key appeal factors.

“With secure living being foremost on people’s minds these days, our state-of-the-art security offers residents peace of mind, which is especially appealing to professionals who travel on business and leave their families at home. Buyers are also attracted by the tranquil surrounds, scenic Winelands setting, proximity to top schools and a leading university as well as being only 40 minutes away from Cape Town”.

“Pearl Valley offers a well-rounded lifestyle experience; one where no compromise is required. In addition to secure living, we offer an extensive choice of leisure facilities such as a spa, gym and swimming pools as well as sports facilities which include tennis courts, pétanque courts, cricket nets, a soccer field and an equestrian centre.”

Keen golfers are drawn by the award-winning championship Jack Nicklaus Signature Golf Course and the on-site Swingfit Golf Academy, whilst outdoor enthusiasts are spoiled for choice with a variety of scenic hiking and biking trails situated along the Berg River and alongside picturesque lakes.

Peal Valley developer plots are exclusively marketed by Lew Geffen Sotheby’s International Realty Winelands from a property office in the club house, so investors keen to look into the lifestyle offered are able to view the estate at their leisure and convenience.